Write. Edit. Share. Repeat.

About writing, editing, publishing & getting it out there

By

I is for … Insecurity

Bill clinton's twitter“What if you tweet and no one tweets back?”

Well, didn’t we all think that when we opened up our Twitter accounts for the first time? Or our Facebook, Pinterest or Tumbler accounts? It’s so, so sad when we click on our Twitter “connect” buttons and have no new responses. (It probably means we have to step up our game; ie, connect with people more.)

I don’t think former President Bill Clinton REALLY has to worry about no one tweeting him back. On the other hand, I don’t think he’s actually planning to start tweeting any time soon. @PrezBillyJeff is the Twitter handle Stephen Colbert gave Clinton, presenting it to the former president during an interview on Stephen’s show.

He’s got over 100,000 followers already and he’s only followed ONE person. Oh, Bill, you’re not insecure. You’re not fooling anyone!

.

This article is the ninth in a series of 26 posts about social media for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

By

H is for … Heartwarming

consumerist logoThis story isn’t so much about social media, but about using social media to share heartwarming stories as well as bad news. I found this on a blog that I used to enjoy a lot but had gotten away from, The Consumerist. In recent years I’d felt they were getting too petty about customer service complaints.

Anyway, that’s really got nothing to do with this April 9 story, in which a “blonde lady” (allegedly) stole an iPad from a child with Down Syndrome while his mother was shopping nearby. The store’s security cameras didn’t catch anything, so they were unable to located the perpetrator.

The heartwarming part of the story is that the employees got together to help. ”… the store director presented them with a new iPad to replace the stolen one. The family were regulars at the store, and staff got together to purchase it as a gift.”

 

 

 

This article is the eighth in a series of 26 posts about social media for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

 

By

G is for … Group effort

There was a good but sad story a few days ago about how people sharing a picture on Facebook helped identify a toddler who was left on a stranger’s doorstep in Anderson County, South Carolina. The 4-year-old, Zoe Brown, of Marietta, Georgia, is temporarily in foster care while the South Carolina Department of Social Services tries to find a family member who can provide her with a safe environment. Her parents have been arrested and charged with unlawful neglect of a child, an ABC news story reported. Good story because they found out who the girl was and caught the parents. Sad story because the little girl’s parents abandoned her.

From Anderson County, NC, Sheriff's Department FaceBook page.

From Anderson County, NC, Sheriff’s Department FaceBook page.

“Authorities in South Carolina have identified the toddler who was found abandoned on a stranger’s doorstep with a note on her diaper that read ‘Call DFAC’ or Division of Family and Child Services, and arrested her parents. … Chad McBride, the public information office for the Anderson County Sheriff’s Office, said that having the girl’s story shared through social media and the news media helped lead to the discovery of the toddler’s identify and the arrest of her parents. … Posts on the Anderson County Sheriff’s Office’s Facebook page featuring Zoe Brown’s picture were shared more than 2 million times. … ’Just putting the story out there and all over the country, it was the media that led to the individuals that called us,’ McBride said. ‘For a couple days we didn’t have anything.’

It’s a totally new world out there. Good news and bad news can spread faster than ever. If a story’s juicy enough or crazy enough, or if people think they can help someone, they will just keep talking about it and posting about it. I love it, although there can be lots of stuff I just pass over on Facebook because I can’t determine if a story is true, and/or the piece has not been edited. (By the way, ABC News needs to correct the spelling of “Sherriff” in the fourth paragraph of the story that was posted on Saturday.)

On Saturday the Sheriff’s Department posted this message on Facebook: “Thank you Facebook community for helping us bring attention to this case. You were all instrumental by sharing this story so much and we appreciate the care and concern that so many have shown for Zoe.”

 

 

.

This article is the seventh in a series of 26 posts about social media for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

By

F is for … Future (here, now)

f transparent testSo many “F” choices. Facebook (too obvious?); family and friends (whom I usually talk to on Facebook); focus (what I have insufficient supplies of, when it comes to this blog); followers and/or fans (what I’d like more of);  fame & fortune (yeah, right!); failure (… to keep up with my blog, my Twitter, my Tumbler, my Pinterest, my LinkedIn … let’s just stop there).

But I’ve settled on Future (“The future, Conan?”). Or perhaps Fantastic. Social media. Cell phone. Instant messaging, texting, walking down the street reading a book on a flat square thing, walking down the street holding a conversation with a little bud in your ear, watching movies on your phone, video chatting, video interviewing, movies of your cat posted somewhere all your friends can see within seconds. News reporting via Twitter.

I both love it and hate it. I love the technology. I hate how stupid and unoriginal people are becoming because of it. I hate that students use text-speak in papers and think they don’t have to learn to spell. I hate that social media distracts me. I love getting texts, IMs, emails, replies to tweets, “likes” on Facebook. I hate that I check for responses 20 or more times a day.

I love that I’m reading more because of my Nook and my Kindle app on my cell phone. I love that I can get news quicker. I hate getting news from Yahoo. I hate that the media doesn’t take advantage of the technology to correct mistakes. I love that I can post a review of a hotel minutes after I leave. I love getting maps and directions on my Android. I hate thinking I’ll never find my way home if it dies on me.

I hate that people text while driving and think they are in control of the wheel. I love when people text on the express bus instead of bothering everyone with their phone conversations.

I love that a mere 30-35 years ago we were barely tapping into this technology—even answering machines and VCRs were still new. I hate that now you can’t get away from it.

.

This article is the sixth in a series of 26 posts about social media for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

By

E is for … Experts

If you do an online search you can find any number of bloggers spouting off about the foolishness of a label like “Social Media Expert.” As one commenter on this AdAge.com blog (by Joseph Perello) says, “Social media is WAY too new to have thousands of Experts (with a capital E) already.” Perello’s piece points out that it may be disingenuous for someone to call himself a social media “guru,” “ninja,” “master” or “maven,” but companies are  hiring such folks and “if they weren’t being hired, then they couldn’t be making these claims.” 

If you have a small business with a limited budget and you are considering hiring a social media expert to increase exposure and sales, Meghan Casserly of Forbes.com asks, “Do [you] really have to hire a professional to get this done?” She says, “Millennials now comprise some 37% of the workforce.” In other words, you may already have a social media strategist on staff.

Corey Eridon of Hubspot.com writes that it’s not always a good idea to hire an outside “expert” to run a social media campaign—someone to tweet or post Facebook updates for your company. “Social media has to be, duh, social. In my opinion, the best social media accounts are handled in house, because there’s an in-house community manager that ‘gets’ the organization’s personality in a more intimate way than any outsourced service can. Is it possible for you to outsource social media management to an agency or consultant? Sure. But you need to have a solid grasp on your brand’s personality in order to do a hand-off to someone who isn’t involved in the daily minutiae of your business that typically helps paint a more complete picture of what a company thinks like.”

Can you do it yourself if you’re new to social media? Sure, and you’ll save money, but it will take time—which can also mean money, points out Ellie Mirman, also of Hubspot.com, in a recent blog. She writes: “While, yes, there is usually no cost to sign up for a social network, you can’t stop there if you want to achieve true social media marketing success. You need to actually use the site, publish content, and engage with your followers. All of that takes people’s time, which isn’t free. So to be effective in social media, you’ll need to invest in human resources. Furthermore, the businesses that are truly effective in social media are also paying for marketing analytics software so they can measure the ROI of their social media marketing and improve upon their strategies and tactics. To be effective in social media, you will need to invest in people resources.”

Because I focus on books and writing, and because many authors are doing their own marketing on small budgets, the only “expert” advice I’d offer is to read everything you can online about social media and come up with your own plan based on how much time you have and what you feel comfortable with. Experiment. 

Writes Carol Tice of The Freelance Writers’ Den, “If you have no social media presence right now, set up a LinkedIn and Twitter profile, and get started lurking and learning how these platforms work. If you’re already on there, start connecting with influential bloggers who could help you. Put in 15 minutes a day to explore and learn. Then, start reaching out to editors and marketing managers.”

.

.

This article is the fifth in a series of 26 posts about social media for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

By

D is for … disasters, live tweeted

twitter bird 1Twitter turned 7 years old in March. I’ve used it for several years, and during that time I’ve sometimes asked non-users why they don’t tweet.

One of things I hear quite frequently is “I don’t need to tell people every time I go to the bathroom.” I didn’t get Twitter at first, either, and made similar comments. I feared it would suck precious time out of my life (and it does, at times), but after a while I thought it might be fun to use to stay in touch with people. Until I started my editorial business I was mainly using Twitter for fun. My husband and I would do goofy stuff like send tweets to each other, which all of our followers could read, while sitting right next to each other on the bus to work. There were a cadre of people among our acquaintances who were also using Twitter, and we felt like some dorky cool kids.

I had no idea of the power of Twitter until I saw how it was widely used to disperse information or rescue people during disasters, one recent one occurring close to home (Hurricane Sandy) and others like the earthquake in Tohoku, Japan, two years ago. In a study by the Kobe City University of Foreign Studies, researchers wrote: ”Information sharing networks, such as Twitter, can be very useful in times of crisis by quickly and effectively disseminating relevant news.”

After the 9.0-scale earthquake and the subsequent tsunamis that claimed thousands of lives and displaced more than half a million people, “members of the media reported that Twitter was the only functioning communication tool immediately after the earthquake.”

The researchers said that “official local authority Twitter accounts set up at the time of the earthquake were particularly useful, well followed and retweeted extensively, especially when warnings of an imminent tsunami were predicted.” The biggest problem was the reliability of Twitter updates, particularly in calls for help, that were misplaced or lies, the research team wrote.

In Sandy, just going by my personal experience, I know that the use of hashtags (#sandyvolunteer, #sandyaid or other phrases) quickly mobilized volunteers who wanted to try to help those who had been hard hit. And there were also tweets to find out the best places to wait for gas, among many other uses of Twitter.

Mainstream news outlets often use Twitter to find out what’s happening during such times and also to get sources to quote in stories. You’ll often now see Twitter feeds running across the bottom of your screen when reporters are covering a breaking story.

Twitter has now moved far beyond its frivolous beginnings and become a valuable tool.

.

.

This article is the fourth in a series of 26 posts about social media for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

By

C is for … Chaos (avoiding it)

snip of listsIt’s not hard to gain followers on Twitter or other social media platforms. If you’re active and keep having conversations with people, if you retweet or repost interesting items, if you make an effort to tweet or post every day or at least a few times a week (and not just promotional tweets), you will gain followers.

A year or so back I started working on building my base on Twitter. I liked having more followers … but then I had to figure out how to manage them. I can’t interact with 2,000 people.

I use Twitter’s list system and organize as many people as I can into groups. Currently I have 13 lists of my own and I subscribe to three others. It might sound like a lot, but it works fairly well. Because I’m a writer and editor, I mainly focus on other writers and creative types. So my categories are Writers, Editors, Musicians, Books & Publishing … I also included a handful of literary genres: Young Adult, Romance, Mystery, and Fantasy Authors.

For me this keeps Twitter manageable. My fantasy authors list, for example, only has 23 people right now, so it’s easier to follow and respond to the tweets of 23 people than 2,000. Further, I use TweetDeck to makes things even easier.

The other chaotic thing about Twitter is that it can suck a lot of time away from your life if you are not careful. I try to limit the number of times I am tweeting each day and I pre-schedule tweets using TweetDeck. I love social media, I love being able to chat instantaneously with people. But I can’t do Twitter, Facebook, LinkedIn, Tumbler, Pinterest and Instagram, at least not on a consistent basis. I think I actually have accounts to all of these, but I mainly focus on Twitter, Facebook and my blog, checking LinkedIn regularly for job announcements.

.

This article is the third of a series of 26 posts for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

By

B is for … Bane of my existence (AKA Bejeweled Blitz)

Bejeweled Blitz

I should make it clear that I use Facebook for keeping in touch with family and friends, with only a touch of promotion for my editing business. Mostly it’s social, not business. Therefore, I don’t feel guilty about playing a game or two while I’m there.

I’ll look at the games my friends are playing and usually I approach cautiously: I think, (a) will it be challenging or entertaining enough and (b) will it force me to have to constantly bother others for segments of the game I need to “succeed”? Some of my friends are into Farmville and they used to send me requests to join the game. Or, I’d see constant updates from them about their “achievements.”

Trying to keep an open mind, I’ve dipped my toe into some of these games, so far avoiding Farmville or Angry Birds, a game frequently played on smart phones. I was playing Words With Friends for a while, mostly on my Android to avoid boredom on the bus to work. It recently stopped functioning on my smart phone and I wasn’t bothered enough by this to investigate why. Words with Friends, as everyone knows, is Scrabble for Dummies—unlike Scrabble, it lets you guess words without being penalized. (If the word is wrong it simply won’t let you play it; you have to try something else).

But lately I have been reintroduced to Bejeweled Blitz, one of many games my husband plays. He likes various computer games, including the serious role-playing fantasy quests. I like fantasy quests—I did play Dungeons and Dragons in college, briefly—but in the electronic versions I am never coordinated enough to avoid being killed quickly on most of these adventure games. And I didn’t have enough time in my life to sit for hours and practice, as it seems many people can. So I like simple click and shoot games, matching games, or word games—anything that doesn’t have a lengthy, humiliating learning curve.

In Bejeweled Blitz you have one minute to match as many same-colored jewels as possible. That’s pretty much it—you have to match at least three jewels; larger groupings are worth more. You earn points and you can challenge your friends to games and share prizes among them. Like most of the Facebook games, you can spend real money to purchase extra points or prizes, or to play your friends more often (you need to earn “tokens” to challenge someone to a game). I refuse to spend money on a computer game. I just keep playing until I earn what I need.

My husband has been playing Bejeweled Blitz for months, with a variety of friends, but mostly with another married couple we know in Chicago. The three of them are super competitive with each other. I’m not that competitive—yet—because I need to get up to speed. I had the high score once, and it was shortly lived.

It’s harmless fun, but now that I’ve started playing again, I realize how mind-numbingly addictive it can be. I’ve signed on to play thinking, I’ll just play three games to warm up and then play a challenge game. But I’ll end up wasting an entire half hour when I have a project due that week. I’ll justify this by saying, “I just need to wind down from my day job before I start doing my freelance project.” True, winding down is nice, but meeting deadlines is more important.

Recently I found another game called Guess My Word! One of my friends was playing it and because I didn’t already have enough things sucking my life away, I clicked to play. Players are given three words, from easy to hard, and try to get the other player to guess their word by giving three one-word clues. You’re not supposed to use the word in the clues. My husband was sitting across the room while I was playing and I soon started yelling, “People are cheating! What is this!?”

A few of my random opponents had strung a bunch of words together as “one word,” making it really easy to guess the word. Also, the answer is at the bottom amid a bunch of scrambled letters—it’s really not hard, and yet “people are cheating!” See the example below, where the “one word” clue is “Wherekidsplay.” Obviously the answer is “playground.” That’s another violation, in my book, because you’re not supposed to use part of the answer in the clue. Yesterday, someone started a game with me and gave the clue “Notswedenbutdxxxxxx.” Really? Really?

guess the mystery word

.

.guess the mystery word closeup

 

 

 

 

 

I am so done with Guess My Word. At least Bejeweled Blitz is supposed to be mindless fun.

.

This article is the second of a series of 26 posts for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

By

A is for … April Fool’s! (Blogging A-to-Z)

YouTube prank 033113I picked social media as my theme for Blogging A-to-Z, and today’s blog was going to be about something else, but this one just fell into my lap. YouTube pulled a pretty cool April Fool’s joke yesterday, a day early. Watch the video here.

I heard about it on Sunday evening, while I was with my family at a large, crowded, Greek restaurant having Easter dinner. My niece across the table was playing with her iPad, several others (including, sadly, myself) had their cell phones handy. I think it was my brother who said something about YouTube first, reading from his cell phone: “What? YouTube’s shutting the site down as of midnight?”

We wondered out loud what this was all about. The first thing I thought was that there had been some serious cyber attack and people’s accounts had been infiltrated. Second thing I thought was the government had decided to swoop in and shut YouTube down because of porn and/or copyright violations–which naturally scared me.

The third thing I thought was, “Oh …. ha ha. It’s an April Fool’s joke! … Good one.” This was confirmed within a few minutes — at the bottom of the video description it says, “By the way… April Fools! ;-)

“It’s finally time to pick the winner,” the lead-in text to the video states. The video starts with someone identified as Tim Liston, Competition Director, YouTube.com. He says: “After midnight tonight, YouTube will no longer be accepting entries. After 8 amazing years, it is finally time to review everything that has been uploaded to our site and begin the process of selecting a winner. …”

Liston then says the staff of 30,000 technicians will be reviewing every video until they select the best one, ” … which will be announced when the website goes back online in 2023. … While your work’s finished … ours is just beginning. It’s going to be an exciting decade.”

“We started YouTube in 2005 as a contest to find the best video in the world,” says someone named Salar Kamangar, CEO, YouTube. “We had no idea we’d get such a great response. You’ve uploaded over 70 hours of footage every minute …”

Then, a guy ID’d as Antoine Dodson, YouTube judge, says: “I encourage everyone to watch as many videos as possible before YouTube deletes everything tonight.”

I don’t know whether Liston or Kamangar are real employees of YouTube. Kamangar‘s Twitter account appears to be brand new. I checked if Dodson had a Twitter account; he does. But my husband recognized him from this video that went viral (52,344,724 views so far) because of Dodson’s bizarre comments during a news story about an intruder in his sister’s home. Dodson’s Twitter account, by the way, has no tweets and his profile only says: “You are so dumb. You are really dumb.”

He could be talking about some of the thousands of comments left on the YouTube April Fool’s video (over 14,000 by 1 am—the video itself had been viewed 372,050 times by then). Some of them were pretty dumb:

  • Not a cool prank to play on a thirteen year old. Not cool. I got so freaked out and so did my friends. Not cool dude. NOT COOL
  • WHY DO YOUTUBE HAVE TO END
  • Omg I hate YouTube read the end of the dicipshon its April fools
  • if u take down utube ill cum n kill u m******f*****s…really
  •  I WAS CRYING LEGIT TEARS BECAUSE I DIDN’T KNOW WHAT I WOULD DO WITHOUT YOUTUBE THEN I WAS LIKE OH F*** IT’S APRIL ONE AND I CRIED AGAIN BECAUSE WOW I AM SUCH AN IDIOT. 

I love a good April Fool’s joke.

.

This article is the first of a series of 26 posts for the month of April called “Blogging from A to Z,” an idea first suggested by Arlee Bird of Tossing It Out.

By

A-to-Z about social media

As stated earlier this month, I’m signed up for an April blogging challenge, “Blogging A-to-Z.” Because I have an interest in social media, I chose that as my theme rather than books or writing—I felt it would be a little more of a challenge and might take me in some new directions. Info about the challenge can be found here, or by clicking the A-to-Z icon on the left. It was created by Arlee Bird, a writer from Los Angeles whose blog is called “Tossing it Out.”

What’s my A? Amazon purchasing GoodReads? Maybe … though that might require reading a little more about the deal than I know right now. At the moment I don’t feel passionate about it one way or another, although I do feel disheartened at how large Amazon (and just a handful of other companies) are getting. I have some other ideas beyond Amazon, though. Stay tuned.